Data you can trust, dashboards you will use.
I'm Naini Anjaneyulu, a senior web analyst and BI specialist in Hyderabad. I set up tracking that holds up and turn it into reports people act on.
What I do
From the first tag to the final dashboard.
Tracking & tag management
GA4 and Google Tag Manager implementations with clean dataLayers, so every event can be trusted.
Dashboards & reporting
Power BI and Looker Studio reports that answer a decision, not just show a number.
Data & SQL
Querying and modelling data in SQL and BigQuery.
Automation
Python scripts and Node.js pipelines that remove repeat work.
Monitoring
Scheduled GTM health checks that flag broken tags early.
Selected work
Projects across analytics, automation and publishing.
TelanganaWEB
An educational platform with Telugu study materials for TSPSC, APPSC, UPSC and SSC aspirants.
GTM health monitor
Maps tag and trigger dependencies, scans on a schedule and alerts when the dataLayer changes.
Instagram performance reports
Account performance analysis pulled through Windsor.ai into readable reports.
Content pipeline
Turns source documents into Telugu posters and captions with Node.js and browser tooling.
Journey
Seven years of turning data into decisions.
Senior Web Analyst & BI Specialist
Measurement strategy, GA4 and GTM architecture, and Power BI reporting.
Founder, TelanganaWEB.com
Building a Telugu-language exam preparation platform from content to analytics.
Early analytics roles
Started in web reporting and grew into BI, SQL and automation.
Got tracking that doesn't add up?
Tell me what you're measuring and where the numbers disagree.